Monday 19 November 2012

Evaluation. Question 5. How did you attract/address your audience?

  • Here are some particular furniture and code and conventions that will attract/address my specific audience:
Gaze Theory -
For my magazine I have chosen models that represent and reflect the target audience. The main model that is used is a girl, late teens (17 years old). She is seen to be wearing a bright pink dress with flowing long hair which reflects the genre. As well as costume props allow for reflection on the genre and target audience, in this case the artist holds a lollipop which represents the heading ‘Pop Candy’, the way in which it is held seems 'diva-ish' and shows that it is an fashion 'accessory. These features allow for the play of gaze theory. The young female target audience will look at the model and aspire to be like this pop singer.


Typographic Font-
The font style that is chosen is consistent throughout the magazine. This is because it follows a house style. The font reflects on the 'fashion' culture as the letters appear to be slightly 'bright' and 'bubbly'. Some letters are even slanted which reflects on the 'subverted' views of the 'independent world'. To me this fashion typography is perfect for the magazine and helps to convey and attract the attention of the chosen social group.



Language/ writing style -
Colloquial language is used throughout the magazine. Instead of 'formal' text this to me helps to attract the interest of the target audience. The use of colloquial language means that the target audience can relate as well as understand certain articles. Articles are written in an 'informal' way which again the target audience will understand and be able to take in what has been said in a mean-full way to them.


  • I asked students to review and comment my media product. The targeted audience were asked to comment on what they found attractive and what attracted them to the magazine. A Wordle image has been created to show the good comments of the final and drafts of my media products.


  •  I also asked one of my peer group the exact same question:


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